Interview with Adam Ball, Solutions Sales Manager at Lantek UK

Adam Ball is the Solutions Sales Manager at Lantek, succeeding Rob Powell, who retired after 24 years at the company. With over two decades of experience in service, applications, and sales for sheet metal machinery companies, Adam has held senior roles, including Commercial Director at MBA Engineering Systems, and spent 12 years at Bystronic. His expertise ranges from machine tools for laser and waterjet cutting to strategic leadership. Adam’s return to Lantek is fueled by exciting prospects, showcasing his dedication to driving growth and introducing innovative solutions.

The importance of making data-based decisions in the sheet metal industry

The Covid-19 pandemic has shown us the importance of making decisions that are based on objective and accurate data. The reliability and quality of said data is fundamental and we must know exactly which data to use in order to justify decisions and add value. But we can’t just use any old data.

Win-Win Cooperation between Han’s Laser and Lantek to embrace the future

Established in 1996 in Shenzhen, South China, Han’s Laser Technology Industry Group Co., Ltd was successfully stock listed in 2004. By 2010, it had already grown into a big group of companies with 6000 employees and, by 2017, it had achieved more than 1.6 billion US dollars sales turnover. Lantek has been working with Han’s Laser for a considerable time and its nesting software has delivered significant savings in material usage for Han’s Laser’s customers.